Did you know that 97 million new jobs will enter the market by 2023?
This means the competition for qualified talent is going to get a lot stiffer. Your organization will be up against companies that know how to attract and retain top-notch employees. This is especially true if you’re looking for employees with specific skill sets. No matter how good you make your job post, there will always be someone else out there with a better benefits package.
This is where talent acquisition comes in handy. But what is talent acquisition?
Below, we’ll go into everything you need to know about talent acquisition. Keep reading to learn more!
What Is Talent Acquisition?
If you’ve been Googling, “What is talent acquisition?” you first need to know the difference between talent acquisition vs recruitment.
Recruitment happens when you’re looking for a new hire to fill an open position. Once you’re done filling all your open vacancies, you don’t need to do any more recruitment.
Talent acquisition is a longer-term strategy. It recognizes your need for people who have the potential to take your company in new directions. It also takes into account which positions often take a long time to fill.
To put it concise terms: recruitment is reactive, and talent acquisition is proactive.
Every company should partake in talent acquisition. That way, you’ll have a roster of qualified leaders and specialists when you need them.
You’ll Assess Your Most Crucial Needs
The first step to creating a talent acquisition process is to assess which roles are the most necessary to your business. Then, take a look at which positions you expect to take a while to fill.
Make a list of these positions. Then, start forming a strategy to make sure you have access to the talent you need, whenever you need it.
You’ll Need to Know What Makes Your Company Stand Out
Your talent acquisition process should include determining why other people would want to work for you.
If you don’t know why someone should work for you, you won’t have the ability to communicate it to candidates. So, do some self-assessment. Ask your employees what makes you a great organization to work with. Then, advertise that to your prospective talent.
Once you master this, you’ll have the ability to attract better workers.
Boost Your Reputation
People with desirable skills and leadership qualities know the value they bring to companies. As such, they might aim to work at some of the more well-known offices to boost their resume.
So, to attract top talent, you need to work on your brand awareness. Cultivate your reputation as an authority in your field. Be prepared to back your success up with statistics if the candidate asks.
Want to get better at talent acquisition? Check out this headhunter.
Want to Learn More?
Now that you know the answer to the question “What is talent acquisition?” you’re ready to start attracting your business’s future leaders.
Talent acquisition doesn’t just help companies short-term. Rather, it takes long-term goals into consideration and helps businesses find the right people to meet those objectives.
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